Brand Identity and Dedicated Models: Kid’s Chocolate – Victoria Vallaure

Brand Identity and Dedicated Models: Kid’s Chocolate – Victoria Vallaure

The photographer chosen by a brand for a collection pretty well has its identity in his/her hands – and this is a good example of getting it right:

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…..and the main element is the bright, almost dazzling sunlight. There are different models – two in particular – but the overwhelming sensation you have after seeing some of the images is the association they have with hot summer days:

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….so bright, that they even snap the models’ heads in shadow – here are the two main models (on the left and right) of the fashion house concerned, the Spanish brand Kid’s Chocolate,  generally associated with the name of the founder and owner, Victoria Vallaure:

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vestido-tirantes-plumetti-de-kids-chocolate

vestido-blanco-plumetti-de-kids-chocolate

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…..anyway, that was one collection – with a really strong visual identity. Another is more typical kids-sitting-around:

camisa-flores-y-vestido-lunares-de-kids-chocolate

bluson-cuadros-cuello-volante-y-pantalon-corto-de-kids-chocolate

vestidos-fucsia-cuello-flores-de-kids-chocolate

vestidos-blancos-mangas-volantes-de-kids-chocolate

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…….then some with props – particularly a sofa and a fake fireplace:

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…..then some featuring the two most used models – first the girl with the steady gaze:

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vestido-azulon-de-kids-chocolate

vestido-blanco-de-kids-chocolate

mono-corto-mil-rayas-de-kids-chocolate

vestidos-estampados-azules-de-kids-chocolate

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…..who is by far their most-used model, even doing catalogue shots for online sales. She’s got a wonderful presence, and I’m sure could go a long way as a freelance, rather like the Sainte Claire girl:

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….another excellent (obviously nameless) in-house Spanish brand model – tho’ I have seen her working for a couple of other brands as well.

[After posting I found a good example – this is her modelling for Neck and Neck:]

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Kid’s Chocolate also have the younger model with the fringe:

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sudadera-blanca-dos-botones-de-kids-chocolate

sudadera-blanca-flores-2-de-kiids-chocolate

sudadera-bolsillo-y-forro-flores-de-kids-chocolate

vestido-lunares-de-kids-chocolate

…-who is cute, but is really just used when younger styles need to be promoted. Finally a mixed group with various models and collections:

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espalda-vestido-vichy-fucsia-de-kids-chocolate

…..tho’ you may have noticed that the last one is their premier model again – wearing a No Sin Valentina-style gingham dress that appears in a couple of other shots……and finally talking of the fashions: Kid’s Chocolate is another fabulously frivolous, feminine, Mediterranean-oriented brand – with winter styles featuring girls in rompers and possibly a cape, since summer never really ends, and legs are meant to be admired all year long…

Happy Sunday ❤️ …. Gracias María @trendychildren por tu mención !!

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